Julien Renders

When Julien Renders approached me to create a logo and corporate identity for his culinary project, I knew right away that it had to be robust and match his passion for food, especially meat dishes. It was important for the logo to truly represent his personality and culinary interests.

Julien’s tattoo of a skull enjoying a T-bone steak served as an instant inspiration for me. I decided to carry that rugged and bold style into the logo design, making sure it clearly conveyed both strength and his love for cooking.

As for the colors, I went with a dark tone to give it a strong and edgy look. To balance it out, I combined it with a light beige color, which added a touch of sophistication and elegance. And of course, to emphasize the connection to meat dishes, I added a meat-red color that reminded everyone of delicious and juicy pieces of meat.

Besides creating the logo, I also had the opportunity to work on the corporate identity. This included designing templates for business cards and much more. It was great to be able to visually guide Julien on how to best use the logo in all his culinary endeavors.